In its efforts of promotion and publicity for better marketing of fruits and vegetables the local produce, Yesterday a virtual meeting was called by Worthy Director Horticulture Planning and Marketing Jammu and Kashmir Sh.Vishesh Mahajan with the Amazon group National Head Dr. Rajesh and their team at Narwal guest house regarding the launch of Agri and Horticulture produce of J&K UT on Amazon.
Representatives of erstwhile district Doda were also attended the meeting which were representing various indigenous fruits, vegetables and and other cash crops.
Amazon group has assured to launch 10 products in the 1st week of December.
The representatives from Doda district of Lavender, Walnut, Anar Dana, Rajmash and vegetable growers etc participated and pressed the Amazon group to take up their products being organic with special nutritional value.
It is expected that our Walnut, Anardana and Lavender may be launch on Amazon in next month, which shall boost the farmers income and motivation, said, Sunil Singh Area Marketing Officer Doda and Kishtwar.